Analysis of Micro-Marketing Environment of China Life Insurance ( Lianyungang) Company 中国人寿保险连云港分公司微观市场营销环境分析
The thesis analyzes the macro-marketing environment and micro-marketing environment for golf and USGA handicap system especially in SWOT analysis on the only competitor, on which we can plan the appropriate strategy to beat the rival based. 本论文从高尔夫运动以及USGA差点系统的宏观环境以及微观环境的分析,尤其是对目前唯一在推广USGA差点系统的竞争对手进行SWOT分析,从而制定区别于竞争对手并胜于竞争对手的战略。
This paper analyses the problems lies in the present agricultural products marketing from the macro-marketing and micro-marketing point of view, then put forward countermeasures. 围绕宏观和微观两个层次分析目前农产品营销存在的问题,并从市场、生产、物流等方面提出相应的对策。
Retailing industry is the unity of micro-marketing and macro-marketing. 零售业是微观市场营销与宏观市场营销的统一体。