The perfecting of a technology by a well managed company catering to its best customers leaves it vulnerable to "disruption" by a cheaper, scrappier alternative that is good enough for everyone else. 不断完善管理和技术以满足高端用户需求的公司其一贯方针很容易被打断,最终选择生产价格便宜,质量刚够满足大众需求的产品。